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laklakevents@gmail.com
+60 16-320 5577
Branding Display April 4, 2025

Corkcicle x Tsutaya Popup

A globally loved lifestyle brand met a cultural icon in the heart of Kuala Lumpur’s literary and lifestyle scene. Corkcicle x Tsutaya Pop-up invited visitors into a curated retail moment inside Tsutaya Bookstore Intermark Mall — a Japanese lifestyle-centric bookstore offering a curated selection of books, stationery and café experiences that celebrate slow living and creative discovery. Within a compact 9 m² space, the collaboration needed to capture both Corkcicle’s thoughtful design ethos and Tsutaya’s ambience of cultured calm, creating a destination that engages both book lovers and lifestyle seekers alike.

Task

Craft an engaging pop-up identity and retail experience tailored to a cultured bookstore environment.

  • Strategy

    Identity, Narrative, Character

  • Design

    Visual Merchandising, Spatial Presentation

  • Client

    Corkcicle Malaysia

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